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Slim & Sassy gum
Cigarette as bait in a mousetrap
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While the North American e-cigarette market is expected to grow from $1.08 billion in 2025 to a higher level by 2030 (CAGR of 5.54%, per Statista), illicit products (accounting for 86% of market share) severely erode the growth potential of legal companies, causing pricing pressure for Altrias NJOY and making substantial R&D and regulatory compliance investments difficult to yield expected returns
It commands it
From January 1, 2014, the specific excise rate on non-filter cigarettes will be set at Hr 77.50 per 1,000 cigarettes, from January 1, 2015, at Hr 82.50 per 1,000 cigarettes, while the specific excise rate on cigarettes with filters will be Hr 173.2 and Hr 184.50 per 1,000 cigarettes respectively
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