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1 The brand's global sales exceeded 5 billion sticks in 1937, and in 1946 it was granted a Royal Warrant by King George VI and Queen Elizabeth II
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With the end of Prohibition and the decline of the temperance movement, advertising in the 1930s and 1940s was defined by campaigns which often included explicit health claims, such as They dont get your wind (Camel, 1935), gentle on my throat (Lucky Strike, 1937), play safe with your throat (Phillip Morris, 1941), and Fresh as mountain air (Old Gold, 1946)
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Even if later she resigned as Miss America, beauty and talent gave her a second opportunity as a singer and as an actress on important Hollywood productions as Teri Joseph in the 1997 feature film Soul Food, Wilhelmina Slater in Ugly Betty, and Renee Perry in Desperate Housewives)